The Proclamation was issued in recognition of 110 Tower earning the prestigious LEED Gold certification. CLICK ON THE HEADLINE FOR MORE ON THIS STORY
Architectural projection mapping creates the powerful illusion of a building actually coming to life. CLICK ON THE HEADLINE TO TAKE A LOOK FOR YOURSELF
110 Tower, the 30-story, 391,473 square-foot ‘class-A’ office building located in Downtown Fort Lauderdale’s Central Business District, is pleased to announce that Mayor Jack Seiler and the City Commission of Fort Lauderdale have designated September 7, 2011 as “110 Tower Day” in the City of Fort Lauderdale.
The Proclamation, presented by Commissioner Romney Rogers during the City Commission meeting on September 7, was issued in recognition of 110 Tower earning the prestigious LEED Gold certification from the U.S. Green Building Council (USGBC), and comes merely two weeks after 110 Tower also won the GalaVerde award in the LEED for Existing Buildings category presented by USGBC’s South Florida Chapter.
110 Tower is currently the only option for tenants seeking a LEED Gold certified building within a multi-tenant high-rise office tower in Downtown Fort Lauderdale. Less than 300 buildings worldwide have received 110 Tower’s high-level distinction. In addition, 110 Tower achieved an ENERGY STAR® rating from the Environmental Protection Agency (EPA), the only building in the Central Business District to earn this recognition.
David Castilla, president, GenCap Partners, representing the owner of 110 Tower, accepted the proclamation on the team’s behalf, thanking the City of Fort Lauderdale for their unwavering support and reinforcing the team’s commitment to strong sustainability policies in order to afford tenants and surrounding neighbors the long-term benefits their investment provides.
110 Tower is in the midst of a comprehensive $15 million renovation program that includes upgrades to the ground floor lobby, new interior and exterior retail spaces, upgraded upper-floor common areas, restroom and other interior spaces, replacement and improvement of all building primary mechanical systems, and a unique exterior lighting system. Since coming on board as the building’s property management and commercial leasing team in 2009, Transwestern has leased more than 200,000 square feet of office space of which 90,000 are new tenants. 110 Tower’s onsite property management team utilized the expertise of Transwestern Sustainability Services, a LEED consulting firm based in Milwaukee, to achieve their goals for 110 Tower. The team included AECOM, City Construction, Coastal Building Maintenance, ECO and DebonAir Mechanical.
In order to achieve the heightened standards of LEED Gold from USGBC, GenCap Partners and Transwestern incorporated a number of enhanced eco-friendly strategies, resulting in an even greater environmental impact. These features included:
If you haven’t heard about it, “projection mapping” is defined by Mashable as “a relatively new technology that animates stationary objects with 3D video.” While researching this “new technology”, it appears to be the latest and greatest. Still, it seemed to me an awful lot like projecting a video on a really big surface, which is hardly “new technology.”
Then I took a few minutes and actually watched some video examples. Wow! Absolutely incredible! When done well, projection mapping creates the powerful illusion of a building actually coming to life. Take a look for yourself. Below is a video of an Architectural Projection Mapping production in London:
Architectural Projection Mapping is a fancy term for playing a light show on a building. The designer plans out the show for each buildings architectural features. Think in terms of marketing building renovations!
Evan Grant of Seeper, an Arts and Technology firm based in East London that specializes in projection mapping productions, explains the technology this way, “In simple terms, we take the architectural plans of a building — or if they don’t exist, we create them. Using these plans, we recreate the building as a 3-D model using computer software. Using super-bright projectors and our custom software, we project the model onto the building, aligning it to the architectural details.”
September 7th Designated “110 Tower Day”
/in News/by SFOBA STAFFThe Proclamation was issued in recognition of 110 Tower earning the prestigious LEED Gold certification. CLICK ON THE HEADLINE FOR MORE ON THIS STORY
New Trend For 2011: Architectural Projection Mapping
/in Trends/by SFOBA STAFFArchitectural projection mapping creates the powerful illusion of a building actually coming to life. CLICK ON THE HEADLINE TO TAKE A LOOK FOR YOURSELF